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TikTok Marketing Specialist

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Role Overview

Tasks

  • Create and manage campaigns on Tiktok.
  • Monitor trends, hashtags, and viral formats to adapt content strategy.
  • Manage the TikTok content calendar and posting schedule.
  • Track performance metrics (views, likes, shares, follower growth, etc.).
  • Stay updated with TikTok platform updates and best practices.
  • Work with the design and marketing team to ensure brand consistency.
  • Qualifications

  • Proven experience managing TikTok accounts and campaigns.
  • Strong understanding of TikTok trends, algorithm, and content formats.
  • Ability to create engaging short-form video content.
  • Knowledge of social media analytics and reporting tools.
  • Strong copywriting skills for captions, hashtags, and video scripts.
  • Ability to work under pressure and meet posting schedules.
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